B2B

B2B

0304

Problem

How might a firm plan for entering a former communist country such as China?

Step-by-step solution

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Step 1/2

When an organization operates globally, it faces many challenges as well as opportunities. It is essential that an organization have effective strategic planning in order to eliminate challenges and make use of opportunities.

Step 2/2

Some of the ways through which an organization can plan to enter a communist country like country C have been discussed as follows.

The organization can make use of strategic management tools like PESTLE analysis. Through this, the political, economic, socio-cultural, technological, legal, and environmental factors of country C can be analyzed. Instead of implementing a global strategy, a localized strategy can be implemented in this country. This enables the organization to generate a position in the communist market. In order to enter this market, franchising is a better option for the organization.