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Problem

The breakthrough products for many companies did not emerge from the formal new- roduct-development process. Instead, they were championed by a few resourceful employees. What steps can organizations take to motivate and support corporate entrepreneurship?

Step-by-step solution

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Step 1/2

To motivate and support corporate entrepreneurship organizations should focus on following two dimensions:

• Natural Motivation- Natural motivation comes from the inner soul of a person. When a person wants or enjoys doing some work then he/ she will be motivated naturally. Sometimes when external rewards are not enough to motivate a person then his/ her inner soul can naturally motivate him/ her.

Step 2/2

• Work Environment- Providing work environment according to the requirements of entrepreneur can enhance opportunities for them

Corporate entrepreneurs want opportunities to directly interact with customers so that they can solve customer’s problems with their highly innovative ideas and also need to contact with other technologists to get the technological advancement for problem solving