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Problem

Select a firm such as FedEx, Apple, IBM, Boeing, GE, or Caterpillar and assess its business model. Develop a list of particular skills, resources, and strategies that are especially important to the selected firm’s strategic position. Give particular attention to those skills, resources, or characteristics that competitors would have the most difficulty in matching.

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Business model is the term referred to the different factors an organization conducts activities which provides customer satisfaction and also gives identity to the firm.

The company XYZ is a manufacturing firm that is into computers, mobile devices etc. This company has a large product line. The XYZ Company has become very successful because of its innovation of products. The company brings about a new product which always appeals to customers.

The company indulged in vast campaigning, which helped the firm to gain mileage among its competitors. The company provides customer benefits. It fulfils the customer’s requirements and maintains a good relationship with the customer. The pricing structure is suitable to customers, as they are willing to shed money for the quality product.

The company’s strategic resources are the design, human resources and the software development of the firm. The company’s product is definitely highly differentiated when compare to its competitors in terms of innovation, superior product quality etc.

The company XYZ has proved itself as one of the best companies worldwide. The business model of the company gives a good idea about the firm success.