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Problem

Describe blueprinting. Develop a blueprint for a local service business.

Step-by-step solution

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Step 1/4

Services are the intangible, produced and consumed at same time, variable and perishable in quality provided at different times. Service management can be profitable in business which helps firms to attain a suitable position with the customers.

Step 2/4

Blueprinting development is one of the important processes to develop or enhance any service. The main idea of blueprinting is to lay out every step necessary to make any service attain success. Through the process of blueprinting, any firm can predict people involved in the service and where the service permits the prominence line. This line of visibility divides the backstage or service performance invisible parts from the front stage process parts that are visible to customers.

Step 3/4

Blueprinting development estimates time required to complete every process. Moreover, it isolates loopholes that requires strengthening prior to service implementation. Blueprinting is an essential part for new service development, as new service results from trial and error. The steps for improving new service development are, building culture-based entrepreneurship, creating organization for development of new service. Testing the ideas of marketplace, monitoring outcomes and rewarding risk takers.

Step 4/4

After blueprinting of a service, it is possible to carry out a detailed business analysis for estimation of potential profitability of the service. The service can then be organized an introduced in the limited manner for testing in the market, prior to commercialization. Firm A delivers fast food items to its customers. The steps involved in blueprinting development for the service provided by Firm A are as follows:

1. Understanding the culture of the people in the society and building entrepreneurship accordingly.

2. Creation of the organization to train and make employees understand and handle delivery services suitably.

3. Testing the idea by sending skilled individuals to carry out the delivery of fast food in the nearby locality.

4. Monitoring the outcome of the services by taking customers’ feedback.

5. Rewarding risk takers like investors and financial partners for taking risk of providing funds and investing in service delivery business.

Hence the above example is of development of blueprinting in local service business of fast-food delivery.