B2B

0401

Problem

Describe the environmental impacts on the marketing department’s ethical decision making.

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Step 1/3

Ethics refers to a code of conduct, a view of what is proper or incorrect behaviour (Lawrence and Weber, 2011). Ethics serve as a set of guidelines for right and wrong behaviour. Religion, business and professions, families, friends, schools, as well as the media are all sources of moral judgments. Each of these factors contributes to the way a person thinks about morality and ethics.

Step 2/3

The environmental impacts on the marketing department’s ethical decision making are as follows:

• Simply put, impact on the environment is how a particular activity influences the environment. It is crucial to evaluate or quantify the impact of business actions because almost all of them have an impact like some are positive, but some are usually negative.

• The results of these measurements as well as assessments will guide decision-making including subsequent actions. This holds true for other company practices as well as marketing. Since the goal of marketing is to expand the company, many of their actions directly affect the environment.

• Social interactions as well as cultural perspectives on what it means to live are all parts of society. The technical, educational, as well as scientific infrastructure, as well as government interference, are two of the most crucial components of this environment.

• Climate, topography, flora and fauna life, as well as natural resources all fall under the category of the physical environment. Whatever is regarded as appropriate behavior is greatly influenced by how one perceives the physical surroundings. For instance, people in the People's Republic of China are much less bothered regarding air pollution compared to the people in Western Europe.

• Last but not least, the environment of the industry has a significant impact on people's ethical behaviour. The criteria by which acts must be evaluated are frequently thought to be appropriate practices that are becoming industry norms. The root of people's dubious actions is frequently competitive forces.

Step 3/3

As stated, are the effects of environment on the marketing department’s ethical decision making.