0203

Problem

What factors might be prominent in the buying decision for cleaning materials?

Step-by-step solution

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Step 1/3

Decision making unit

Step 2/3

The industrial purchasing decision are made by multiple people in the organization and is undergone by number of process. The decision making is influenced by number of factors. Buyers are impacted by individual, personal factors, organizational and environmental factors. Business customer are one who buy on behalf of the organization rather than for personal use. The decision-making unit of the organization undertakes research and development and based on the approval the decision to purchase is undertaken.

Step 3/3

Cleaning materials are related to hygiene and thus one becomes extra careful before buying cleaning materials. The factors that influence buying decision for cleaning materials is quality of product and its pricing. The brands of the cleaning material and budget would impact the buying decision.