ChinesePod
@ 50706 NBA在中國
A: 沒想到易建聯在雄鹿隊打得那麼好。剛開始我還以為他受不了NBA高強度的比賽呢。
méixiǎngdào Yì Jiànlián zài Xiónglùduì dǎ de nàme hǎo. gāng kāishǐ wǒ hái yǐwéi tā shòubuliǎoNBA gāo qiángdù de bǐsài ne.
I had no idea that Yi Jianlian would be so good on the Bucks. When he first started, I though he wouldn't be able to take the high pressure of an NBA game.
B: 是啊，他比姚明剛去NBA的表現好多了。姚明剛去火箭的時候，不是摔跤就是犯規，一場球忙了半天，最後還是竹籃打水一場空。
shì ā, tā bǐ Yáo Míng gāng qùNBA de biǎoxiàn hǎo duō le. Yáo Míng gāng qù Huǒjiàn de shíhou, bù shì shuāijiāo jiùshì fànguī, yī chǎng qiú máng le bàntiān, zuìhòu háishì zhúlán dǎshuǐ yīchǎngkōng.
Yeah. He's doing a lot better than Yao Ming did when he first went to the NBA. When he first went to play for the Rockets, Yao Ming was always either stumbling or making fouls. He was always running around, but it was like carrying water in a bamboo basket-- totally pointless.
A: 不過現在他的實力可是毋庸置疑的。不僅是球隊的核心球員，甚至有人覺得他是NBA的第一中鋒。真想不到我們中國人能在NBA站住腳。像當年剛看NBA的時候，覺得球員腳下都裝了彈簧，而且能在空中飛。那球玩得可真是出神入化。
bùguò xiànzài tā de shílì kěshì wúyōngzhìyí de. bùjǐn shì qiúduì de héxīn qiúyuán, shènzhì yǒurén juéde tā shìNBA de dìyī zhōngfēng. zhēn xiǎngbùdào wǒmen zhōngguórén néng zàiNBA zhànzhùjiǎo. xiàng dāngnián gāng kànNBA de shíhou, juéde qiúyuán jiǎoxià dōu zhuāng le tánhuáng, érqiě néng zài kōngzhōng fēi. nà qiú wán de kě zhēnshì chūshénrùhuà.
But now there is no question about his abilities. Not only is he a core player on the team. Some people go so far as to say he's the best center in the NBA. I really had no idea we Chinese could hold our own in the NBA. When I first started watching the NBA in the old days, I thought the players had springs on their feet and could fly through the air. They were truly incredible.
B: 是啊，不知不覺NBA在中國轉播都快二十年了。以前看一場球多不容易，像過年一樣。有人逃學、請假看。現在每個禮拜，都有好幾場直播。
shì a, bùzhībùjuéNBA zài Zhōngguó zhuǎnbō dōu kuài èrshí nián le. yǐqián kàn yī chǎng qiú duō bù róngyì, xiàng guònián yīyàng. yǒurén táoxué、 qǐngjià kàn. xiànzài měige lǐbài, dōu yǒu hǎojǐ chǎng zhíbō.
Yeah! It kind of crept up on us, but the NBA has been broadcasting in China for nearly twenty years now. It used to be really hard to see a game-- it was like Chinese New Year! People would cut classes or take time off from work to watch it. Now, there are a bunch of live broadcasts every weekend.
A: 不光是直播，現在NBA球隊還到中國來打季前賽呢，而且都是主力。整個賽場的氣氛比在美國還熱烈。只不過門票實在太貴了，最便宜的都要八百。
bùguāng shì zhíbō, xiànzàiNBA qiúduì hái dào Zhōngguó lái dǎ jìqiánsài ne, érqiě dōu shì zhǔlì. zhěnggè sàichǎng de qìfēn bǐ zài Měiguó hái rèliè. zhǐ bùguò ménpiào shízài tài guì le, zuì piányi de dōu yào bā bǎi.
It's not just live broadcasts. Now the NBA players even come to China to play pre-season games, and they're all top players. The entire atmosphere in the stadium is even more lively than in America. The only thing is, the tickets are way too expensive. The cheapest ones go for eight hundred yuan.
B: 那是肯定的，球迷的錢多好賺啊。而且你要知道我們的市場有多大？三億球迷啊！比美國的人口還多。所以NBA二十年前就開始在中國佈局，先是送免費轉播，然後推廣球星。不同時代的球星都是中國很多孩子的偶像。
nà shì kěndìng de, qiúmí de qián duō hǎo zhuàn a. érqiě nǐ yào zhīdào wǒmen de shìchǎng yǒu duōdà? sān yì qiúmí a! bǐ Měiguó de rénkǒu hái duō. suǒyǐNBA èrshí nián qián jiù kāishǐ zài Zhōngguó bùjú, xiān shì sòng miǎnfèi zhuǎnbō, ránhòu tuīguǎng qiúxīng. bùtóng shídài de qiúxīng dōu shì Zhōngguó hěn duō háizi de ǒuxiàng.
That's for sure. It's easy to make money off the fans. And do you want to know how big our market is? Three hundred million fans!It's even bigger than the American population. So twenty years ago, when the NBA started distribution in China, they first gave free re-broadcasts. Then, they popularized the star players. Star players from different eras were idols for many Chinese kids.
A: 不要說孩子，連我爺爺都是喬丹的球迷。我上中學的時候，最自豪的事情就是穿一雙名牌運動鞋。當年一雙鞋可是好多人一個月的工資，可是很多父母還是會全力滿足孩子的要求。可見NBA的魅力有多大。
bùyào shuō háizi, lián wǒ yéye dōu shì Qiáodān de qiúmí. wǒ shàng zhōngxué de shíhou, zuì zìháo de shìqing jiùshì chuān yī shuāng míngpái yùndòngxié. dāngnián yī shuāng xié kěshì hǎo duō rén yī ge yuè de gōngzī, kěshì hěn duō fùmǔ háishì huì quánlì mǎnzú háizi de yāoqiú. kějiànNBA de mèilì yǒu duōdà.
Don't just say children-- even my grandfather is a Michael Jordan fan. When I was in middle school, wearing a pair of famous athletic shoes made you feel so proud. At that time, a pair of shoes was a full month's salary for a lot of people. But a lot of parents would still try their hardest to satisfy their children. You can see how attractive the NBA is.
B: 沒錯，NBA就是賣夢想。對中國好多球迷來說，看一場球賽，支持一個球隊，擁有一件體育產品就是參與了NBA這個夢工廠。喜歡NBA就代表酷、代表活力、還有階層。
méicuò,NBA jiùshì mài mèngxiǎng. duì Zhōngguó hǎo duō qiúmí láishuō, kàn yī chǎng qiúsài, zhīchí yī ge qiúduì, yōngyǒu yī jiàn tǐyù chǎnpǐn jiùshì cānyù leNBA zhè ge mènggōngchǎng. xǐhuanNBA jiù dàibiǎo kù、 dàibiǎo huólì、 hái yǒu jiēcéng.
That's right. The NBA sells dreams. For a lot of Chinese fans, seeing a game, supporting a team, and having a piece of athletic gear is like taking a visit to the NBA's factory of dreams. Liking the NBA symbolizes your coolness, vitality, and your social position.
A: 同時，NBA也影響了好多人對打球的看法。以前大家總認為打球沒什麼出息，沒有想過把它當作職業。可現在有不少父母把孩子送進什麼NBA培訓班，讓他們從小接受訓練。希望他們有一天也能到NBA打球，成為了不起的球星。
tóngshí,NBA yě yǐngxiǎng le hǎo duō rén duì dǎqiú de kànfǎ. yǐqián dàjiā zǒng rènwéi dǎqiú méi shénme chūxi, méiyǒu xiǎng guo bǎ tā dàngzuò zhíyè. kě xiànzài yǒu bùshǎo fùmǔ bǎ háizi sòngjìn shénmeNBA péixùnbān, ràng tāmen cóngxiǎo jiēshòu xùnliàn. xīwàng tāmen yǒuyītiān yě néng dàoNBA dǎqiú, chéngwéi liǎobuqǐ de qiú xīng.
And at the same time, the NBA has affected a lot of people's opinions on playing ball. In the past, no one really thought there was anything great about playing ball. No one thought of making it into a job. But these days, a lot of parents send their kids to NBA training classes, and have them get training starting in childhood. They hope that one day they'll be able to play in the NBA and become an outstanding star player.
B: 中國喜歡打球的本來就多，這樣一來，數量就更大了。不要說在大城市，就算偏僻的鄉村，都有NBA的粉絲。所以現在NBA的中國元素越來越多，不僅有球員，還有很多中國廠商去投廣告。而且現在還有挺多大球星都成了中國品牌的代言人。
Zhōngguó xǐhuan dǎqiú de běnlái jiù duō, zhèyàng yīlái, shùliàng jiù gèngdà le. bù yào shuō zài dàchéngshì, jiùsuàn piānpì de xiāngcūn, dōu yǒuNBA de fěnsī. suǒyǐ xiànzàiNBA de Zhōngguó yuánsù yuèláiyuèduō, bùjǐn yǒu qiúyuán, hái yǒu hěn duō Zhōngguó chǎngshāng qù tóu guǎnggào. érqiě xiànzài hái yǒu tǐng duō dà qiúxīng dōu chéng le Zhōngguó pǐnpái de dàiyánrén.
There are already a lot of people in China who like to play. This way, there will be even more. Don't just think of the big cities. Even little out-of-the-way villages all have NBA fans. So now the Chinese element in the NBA is bigger all the time. It's not just players, there are also a lot of Chinese companies that buy ads at the games. And now there are a lot of big stars who have become endorsers for Chinese products.
A: 怪不得有人預測，總有一天，NBA會有一個固定的中國賽區。看來NBA的全球化指日可待了。
guàibude yǒurén yùcè, zǒng yǒu yī tiān, NBA huì yǒu yī gè gùdìng de Zhōngguó sàiqū. kànlai NBA de quánqiúhuà zhǐrìkědài le.
No wonder some people are predicting that there will be a day when the NBA will have a dedicated Chinese league. It looks like the globalization of the NBA is imminent.
Key Vocabulary
犯規 fànguī foul
竹籃打水一場空 zhúlán dǎshuǐ yīchǎngkōng falling short of winning in spite of much effort
毋庸置疑 wúyōngzhìyí without a doubt
出神入化 chūshénrùhuà the top of ones game
季前賽 jìqiánsài pre-season match
佈局 bùjú standings
指日可待 zhǐrìkědài favored
Supplementary Vocabulary
空歡喜 kōnghuānxǐ celebrate too early
坐冷板凳 zuò lěngbǎndèng bench players
首發球員 shǒufā qiúyuán starting squad
新秀 xīnxiù rookie
籃板球 lánbǎnqiú to rebound
助攻 zhùgōng to assist
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